AXE, a leader in men’s care, is an iconic personal care brand around the world that helps guys look, smell and feel their best. The Unilever-manufactured brand is available in a line of deodorant body sprays, deodorant and anti-perspirant sticks, shower gels and hair care products. AXE is the No. 1 men’s grooming brand in the U.S., excluding shaving hardware, and achieved this status only seven years after launch. Including deodorant body sprays, AXE is the largest men’s deodorant brand in the U.S.
The brand’s mission is to help give guys confidence with grooming products that reflect individual personality and lifestyle. For more information, visit www.theaxeeffect.com.
Family Guy creator Seth MacFarlane brings his boundary-pushing brand of humor to the big screen for the first time as writer, director and voice star of Ted. In the live action/CG-animated comedy, he tells the story of John Bennett (Mark Wahlberg), a grown man who must deal with the cherished teddy bear who came to life as the result of a childhood wish…and has refused to leave his side ever since. www.tedisreal.com
Also, check out the AXE Hair commercial spot that went live today at Youtube.com/AXE; we teamed up with Seth Macfarlane to produce this hilarious and racy spot that is currently only available online and is related to the film Ted set to hit theaters nationwide Friday, June 29th. Photo 1 – Mark Walhberg, Seth MacFarlane, and Mila Kunis together at AXE Hair sponsored red carpet premiere of Ted
Photo 2 – 90210 star, Jessica Stroup, poses at AXE hair sponsored red carpet premiere of Ted